Raise More Money by Mobilizing Your Supporters and Turn them into Fundraising Teams

Crowdfunding is all about tapping into your network and community. It’s about the power of many individuals getting together to create something so much bigger than the sum of its parts.

In every initiative, there are certain individuals who shine, who are proactive, who take an influential leadership role even though they are not actual staff members or salaried employees.

The more you can empower your network’s leaders, the more effective they will be – after all, they are doing all of this work for your cause because they believe in it. They have nothing to gain but the satisfaction of knowing they’ve made a difference.

That is the psychology behind The Chesed Fund’s new premium Teams feature. By quickly allowing your lay leaders to have their own “mini campaign” with its own crowdfunding goals, you can delegate your efforts into bite-sized milestones that feed back in to your main campaign.

The Great Neck Kollel used this feature to great effect in their campaign, raising close to $700,000 and exceeding their initial goal with the help of 92 teams that reached out to their own networks.

Each team gets showcased on the main campaign page, with the highest-raising ones appearing first.

New teams can easily sign up themselves from the campaign page, or be added manually through The Chesed Fund dashboard. To create a team, you just need a few personal details and to define the Team’s fundraising goal, and a custom team page is instantly created.

Another great matching campaign example is Mizrahi Torah Academy’s (MTA) school fundraiser. Each student received their own team page named after them, with the option to add a personal message about why they are passionate about the cause.

The Team’s page displays both that team member’s amount raised, as well as the entire campaign’s details and successes.

Knowing exactly how much each team has contributed to the success of the campaign creates the opportunity for the organization to reciprocate its top performers. Whether that’s through certificates and personal thank you’s, or actual prizes and rewards, Teams is a great way to inspire your network to become partners in your success.

Teams is part of The Chesed Fund’s premium suite of tools to help organizations raise more funds more effectively, including features like Dial to Donate and Preset Donation amounts. Speak to a fundraising consultant today about using The Chesed Fund for your next campaign; they can help you calculate how much you could be raising from your community with the help teams – it’s often more than you think!